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Missouri voters authorized legal mobile and retail sports betting wagering, allowing controlled books to take bets next year.
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The sports betting wagering ballot measure passed by a slim bulk early Wednesday early morning after more than 2.9 million votes were counted.
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Seven of the 8 states surrounding Missouri allow mobile or retail sportsbooks. That consists of Kansas and Illinois, which split the Kansas City and St. Louis metro locations with Missouri, respectively.

Missouri is the 39th state to authorize legal sportsbooks and the 31st to green light statewide mobile wagering. It is the only state to authorize sports betting wagering this year.

" Missouri has some of the finest sports betting fans on the planet and they revealed up huge for their preferred teams on Election Day," Bill DeWitt III, president of the St. Louis Cardinals, said in a statement. "On behalf of all 6 of Missouri's professional sports betting franchises, we wish to thank the Missouri voters who made their voices heard by approving Amendment 2. This historical vote makes Missouri the 39th state to legislate sports betting wagering and ensures we no longer lose important tax earnings to our surrounding states. Most significantly, the passage of Amendment 2 suggests a new, devoted, irreversible financing stream for Missouri class."

Missouri sports betting next steps

Voter approval means as much as 14 mobile sportsbooks could start accepting bets next year. It is unlikely all 14 readily available licenses are utilized.

DraftKings and FanDuel financed nearly every dollar of the "yes" campaign and will undoubtedly use to take bets in the Show Me State. They will likely each pursue the 2 "untethered" licenses offered without having to partner with a Missouri brick-and-mortar casino or sports betting team (and pay an accompanying fee).

Six licenses are offered to each Missouri gambling establishment operator, respectively. Caesars, despite opposing the tally step, will likely use its license to introduce the Caesars mobile sportsbook. Penn Entertainment, which handles ESPN Bet, and Bally's (Bally Bet) will likewise likely introduce their respective books.

The other 3 operators are Boyd Gaming, Century Casino, and Affinity Interactive. It remains uncertain if they will release mobile sportsbooks.

The remaining 6 licenses are reserved for each of the significant teams that play home video games in Missouri: MLB's Kansas City Royals and Cardinals, the NFL's Kansas City Chiefs, NHL's St. Louis Blues, MLS' St. Louis City SC and the NWSL's Kansas City Current. The sports betting companies were amongst the most popular supporters of the ballot procedure.

Together with DraftKings, FanDuel and Caesars, Missouri gamblers should expect other prominent national brand names consisting of BetMGM, bet365, BetRivers and Fanatics to look for market access.

Launch probability tiers IF Missouri voters authorize sports betting:

Guarantees: FanDuel, DraftKings Locks: BetMGM, Bally Bet Very most likely: Fanatics, bet365, ESPN BET Are Already Live In Illinois, So Yeah(?): BetRivers, Acid Rock, Circa Opposed Referendum But Still Might: Caesars

Missouri's ballot measure permits every Missouri casino to open retail sportsbooks on their particular homes. Most if not all 13 casinos handled by the 6 gambling establishment operators are expected to open in-person wagering choices such as sports betting kiosks and potentially committed, full-service sportsbooks.
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The 6 sports betting groups can also open in-person sportsbooks within or surrounding to their respective home playing places. Missouri will sign up with Illinois, Maryland, Arizona, Connecticut, and Washington, D.C. amongst jurisdictions that permit in-stadium retail sportsbooks.

The language around the ballot procedure needs the very first licensed sportsbooks to begin accepting wagers by Dec. 1, 2025. Operators will likely deal with regulators to go live before kick-off of the fall 2025 football season, perennially books' most financially rewarding time of the sports betting calendar.

Missouri sports betting background

The successful Missouri sports betting project comes in spite of millions in financing opposing the step from one of the state's biggest gambling stakeholders.

Caesars invested countless dollars to beat the measure. In many other states that connect online sports betting wagering with a state's brick-and-mortar gambling establishments, an operator is granted a minimum of one license per managed property.

Because scenario in Missouri, Caesars would be paid for at least 3 possible licenses, one for each casino it manages. Instead, Caesars just has one. In states with the license-per-property design, companies can either open extra internal books or, more frequently, farm out the license to a rival that pays an accompanying cost in exchange.

FanDuel and DraftKings, which have roughly two-thirds of U.S. nationwide sports betting wagering manage market share, might potentially have a leg up on their competitors by earning the pair of untethered licenses. It stays to be seen which 2 books will earn these slots, however the language around the ballot step would seem to prefer the two national market leaders.
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Polling earlier in the year showed the "yes" vote with a minor lead. Support efforts were reinforced by tens of millions invested by DraftKings and FanDuel.

A series of tv and radio ads concentrated on the profits legal sportsbooks would produce for Missouri public education. Opponents, funded mainly by Caesars, argued the advocates' ads were misleading and the tens of countless forecasted dollars raised would have a negligible impact in a state that currently invests billions on education each year.
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